Why Marketing Managers in Sydney must invest more in Digital Marketing in a post COVID-19 era
Too many Digital Marketing Agencies in Sydney focus on leads but not conversion
I can see why – Digital marketing Agencies in Sydney or elsewhere in Australia don’t control the back end process of lead management. Still – if they did, they’d get better access to data and be in a better position to manage and improve its quality. The end result for clients is better business results.
A simple Digital Marketing Test that I thought I’d share with Marketing Managers in Sydney
I am interested in growing my business, Dsouza Consulting – we‘re a Marketing Services Firm (a small one) with 8 experts in the field of Consumer Insight Mining, Project management, SEO, SEM, Web Development, Copy, Design, Film, Music, Analytics and Web Production.
So, I am interested in attending Marketing Events in Sydney to network and meet like-minded Marketing or Advertising Professionals who see the value that Digital and Database marketing (previously called CRM) to examine how my people (my only assets) and I can work with them to understand their business category and identify and occupy new niches in it.
· What I did? Entered the most obvious keyword I could think off – Marketing Events in Sydney.
· What I found? All the key events I need to attend.
· What I realised – if you don’t feature in the search results that are above the fold (position 1, 2, 3 or 4), you get lost and you don’t get a client or customer call. Winning brands were Festival of Marketing, Mumbrella 360 and MI Summit. Losers were EventBrite and Marketing Magazine and CMO Magazine Sydney. All run events but non were in the game where they were concerned.
COVID-19 has made the jobs of Marketing and Digital marketing Managers in Sydney more difficult
We see our job at Dsouza Consulting to make your job as a Marketing or Digital Marketing Manager a bit less stressful. The way we do this is to bring our ‘best in class’ services and place them at your disposal.
Our belief is that today’s Marketing Managers are better educated than their predecessors ever were. They know exactly know what they want and how they wish to get it. Our goal as a Marketing Services Agency (we believe strategy includes execution – we manage the process end to end flawlessly for our clients) is to understand their Values and Ideals and Goals and to support them – ie help the achieve them.
To request a Credentials Presentation and to meet the business owner, Patrick D’souza, please call us on 0450 545 725 or email Patrick@dsouzaconsulting.com.au
